The world of social media is evolving rapidly, shaped by contemporary trends. The significance of authentic content, personalized user approaches, widespread integration of AI technologies, and other innovations continues to grow.
What should definitely be on your radar this year? Here are our preli... Read more
Social media have become an integral part of modern marketing, offering significant opportunities for brands to interact with their audience. The ability to comment and provide feedback on social media allows brands to establish close relationships with consumers, build loyalty, and enhance recognit... Read more
Hashtags are one of the tools for organizing and discovering content on social media. Hashtags help group posts and messages together, making them accessible to users interested in a specific topic or event. They serve as a bridge between content creators and their target audience.
However, using ha... Read more
Social media has become an integral part of the daily activities of millions of people around the world, creating unique opportunities for companies and brands to reach their target audience.
However, using social media as a marketing tool requires not only an active presence but also a strategy. Th... Read more
Creating and managing a content plan has become an integral part of a successful marketing strategy. A content plan helps organize the process of content creation and publication, enabling brands and companies to achieve their goals and interact with their audience more effectively.
Choosing a tool ... Read more
In the modern digital world, where information is constantly bombarding us from all sides, competition for user attention has become inevitable. Standing out and capturing interest has become a true art. However, there is a specific type of content that can distinguish itself among the rest and achi... Read more
In 2023, neural networks continue to be one of the most actively developing fields. In recent years, AI have made significant advances in pattern recognition, natural language processing and data analysis, and are used in many fields.
Parallel to this, in 2023 vertical videos continue to be popular ... Read more
An SMM manager often has only one phone to work with, in addition to creative thoughts and creative approaches. We have made a selection of useful Social media marketing apps for iOS and Android, which will help you to work, simplifying many moments and making the content more attractive and profess... Read more
Promotion of a small business in social media is one of the major ways for the development of a small company and sales. 71% of SMBs use social media to promote and 52% post once a day.
Digital marketing has many benefits, especially for small businesses. Social media allows you to reach a specific ... Read more
When studying the behavior and reaction of women and men to advertising, we understand that by 2023, gender stereotypes will fade into the background, and the concept of gender will become vague. People are becoming less and less receptive to gendered marketing. Some companies are already moving to ... Read more
Most of the bots among followers on Instagram often reduce the account's statistics and its significance for an active audience. Many users at the beginning use wrapping so that the page is not "empty". After the profile has gained its active audience, the extra numbers among the subscribers only in... Read more
Conversion in social media is the ratio of visits to your page to the target action, i.e. application, like, purchase, and so forth. The conversion rate is necessary in order to evaluate the effectiveness of social media and business performance at each stage of the sales funnel.
If 1,000 users saw... Read more
8 October 2022
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