Audience activity on different social media may vary depending on popular content format, algorithmic feed, hour of the day, day of the week and multiple other factors.
Based on community analyses done by Popsters users in 2018, we aggregated data on 580 thousand various public pages on 7 ... Read more
The end of month may become a nightmare for an SM marketer, because they need to prepare a detailed and neat report on the work done. This job can be simplified and optimized to spend less time and have no worries.
Social Media Report Contents and Structure
The report is needed not to scary the clie... Read more
Instagram explained how the feed algorithms work. The platform had never published such data before, giving rise to numerous rumors about the social network among marketers. The most widespread of them were also answered by the platform.
Read carefully, because understanding the Instagram’s al... Read more
What is quality content and what do you need it for?
Why would you create nice articles and posts, strive and spend your precious time? The results are often not immediate but that is the point.
Create quality content
Reading a good article or watching a well edited video cause positive emotions in ... Read more
Instagram is a visual social media but increasing attention is paid to the captions. As the algorithms are getting tougher, everything becomes important: both the account’s appearance and captions of pictures.
We discuss what to write in Instagram captions, how to properly format it and u... Read more
You can entrust account promotion on Instagram to a specialist or do it yourself using specialized tools. Previously, there was Instagress but it doesn’t work anymore. We discuss why that happened and suggest Instagress alternatives tools, fully safe and not so safe.
Why Instagram Banne... Read more
Facebook has powerful tools to analyze your audience in detail and find a lookalike audience. Dealing with that audience will provide good conversion. We discuss three ways to find an audience on Facebook that you might be not aware about.
Facebook Graph Search
The English (US) version of Fac... Read more
There have been plenty of articles on how to attract target audience, but how to deal with that audience afterwards? What content (posts) should be published to increase social media engagement, for them to buy your products more frequently and to become loyal to the brand?
At the stage when a commu... Read more
Telegram reached 200 million active users per month. It is important for marketers to know what those people do: what channels they read, how much they text.
We look into how to analyze Telegram platforms and check statistics and analytics data using free tools.
What Platforms and Metric... Read more
Sometimes, you run out of content ideas, just have nothing to write about. The content plan, however, requires more and more new posts and the audience awaits. How to find topics for content and how to find best content on the Internet, quickly and efficiently?
You probably often come u... Read more
The video advertising segment is growing. If you are going to develop this area, start with examining the analytics. This material discusses how to view YouTube statistics, how to analyze channels and videos, and how to view competitor channels’ data.
Videos are rated i... Read more
The efficiency of working of modern digital marketer does not depend only on his experience, creativity, and other professional skills but also on the tools that he uses. There are many third-party Social Media analytics tools, but here you will find only the best tools.We collected t... Read more
12 March 2018
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