Popsters Blog

Useful tips and articles about Popsters and Social Media Marketing

SMM

Analytics and statistics of Twitter X accounts: how to get stats of any profile

We delve into how to analyze X "Twitter" statistics properly, what influences the main indicators and which third-party tools will help to see more data than the Social network provides. What is "X" Twitter Account Analytics? You don't have to invest a lot to start getting Twitter statistics. You ca... Read more
5 December 2017
Marketing

14 Ad Banners that Hit Users Taste

How often do you encounter those annoying advertising banners? Regularly? The internet is not yet completely filled with bad, i.e. bothering, distracting, inappropriate pieces of advertising, with clumsy jokes and ugly design. One can find banners in our universe, that are interesting and witty, att... Read more
28 November 2017
SMM

Engagement Rate: How to Calculate ER for Social Media Properly

After numerous disputes on the Internet and seeing no single point of view, we decided to thoroughly investigate the issue of how audience engagement rate (degree or level) should be calculated, which formula is the most correct (and which we use for calculating in Popsters) and why. What is an Enga... Read more
28 November 2017

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